Objective:
The key objective of this project is to execute Glow Sign Board installation & in shop branding of new products/visuals/creatives to different Timex world channels across India. Maintaining hygiene & quality of the visibility across all trades & channels.
Methodology:
- Identifying and reporting the outlets to client for isb/gsb branding
- Outlet enrolment for execution
- Training of the vendors on recce, execution guideline, and collecting required supporting for proof of execution and bills processing
- Prioritising the job execution on ground basis trade/channels
- Visuals suggestion
- Coordination of entire activity. Team alignment, recce, cost & visuals adaptation approval, necessary work permit arrangement on site for the execution on ground.
- Execution of the job on ground
- Reporting & validation
Outcome:
- Execution of the activity on all of the outlets assigned across PAN India
- Collecting geo coordinates of all outlets
- Increased product awareness
- Increased brand visibility
- 100% involvement by all retailers leads to healthy partner contribution
We help brands in in-shop and outdoor branding for their new product launches, specific events, visuals changeover, VM setup for new store, & generic campaigns. To know more please connect us through our contact us page.