Objective
Client wanted us to conduct stock audits across its pan India distributor network in order to evaluate the inventory levels which would act as a key input in formulation of production strategy, distribution...
Objective
The product in focus is an HDMI dongle which plugs into TV and lets users stream content from multiple sources onto the TV screen wirelessly. The client wanted to test launch their product at retail outlets in...
Objective:
The client wanted to evaluate the inventory management by its partners across India. To do so Channelplay conducted stock audits across all the specified warehouses on the same day, checking if the inventory...
Objective
Client is the second largest brand in Portable Navigation Device business in the world. Just like most of the industries, navigation industry also has got multilayer distribution and is dominated by general...
Objective
To drive sales in the excessively competitive festive period, client wanted to run a pan India consumer offer which was to be supported by BTL activities and promoter training. Channelplay was tasked with...
Objective
Client owns one of India's leading brands of contemporary ethnic wear for women which caters to customers, among other channels, through 200+ exclusive brand outlets. The key objective of these exclusive...
Objective
The client is an early stage start-up enabling restaurants and commercial kitchens to reach consumers in more locations and effectively sell a whole lot more. Their primary business is a physical,...
Objective
The client decided to run a lucky draw scheme around Christmas/New Year period as customer acquisition activity. The requirement was to run an auditable lucky draw program in the interiors of target state and...
Objective:
The client was the market leader in mid-popular soap category and wanted to improve the sell-out trends at point of sale. Realizing the need to deploy better visual merchandising manpower and reporting...
Objective
The key focus of client was to provide the highest quality of customer experience even in the fragmented MBO environment. To ensure that the target stores maintained the set standards Channelplay conducted...
Selling products/services via the B2B segment is important and it is equally important to build a strong customer base when approximately 85% of the business...
Fixture maintenance is an essential aspect of running a successful retail store. Fixtures, such as shelves, racks, and displays, play a vital role in not only attracting ...
In today’s world of technology, everything is getting driven by the use of applications. Even the sales reporting done by brands’ sales executives/in-store promoters is happening at the click of a button through an in-hous...
In the present era, a multi-brand space is a preferred choice for both - the brands and the customers. Brands typically get the advantage of higher footfall than their exclusive stores, and ...
Over the years POSM deployment activity has changed a lot. An activity that was merely known as a poster deployment activity earlier has completely changed its scope and now helping brands with the execution of supplement ...
One of the buzz words in today’s technology world is Artificial Intelligence which enables machines to think and act without any human intervention. One of the most effective way of achieving this is through Machine Le...
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