Case Studies

Yasir Hussain


Recent Posts

Glow Sign Board Maintenance for Samsung

Samsung manages all instore communication activities through Cheil India & Channelplay is the preferred partner for executing all those services for Cheil. Till Dec 2017 all signage maintenance activities were being...

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Product Planogram & POP Display for Titan

Titan, one of India's leading Watch & Accessories brands, had been managing the store displays through their sales and distribution team, and was facing the problem of non-adherence of product planogram & collateral...

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In Shop Branding for Tally

Tally has software distribution partners across India. They wanted to create awareness about there GST ready campaign & decided to change the in shop branding across geo network.

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Lit Hanger Deployment for LAVA Mobile Phones

Lava mobiles is currently very active in Indian market in terms of increasing there visibility share under instore communications category. Following this trend, they wanted to deploy LAVA lit hangers across there...

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Store Planogram Audit & Implementation For Lenovo

Any brand operating exclusive outlets; faces the question of engaging customers for longer duration while promoting high margin products for the brand. Also, the focus remains on creating a unique consumer experience...

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POSM Display Campaign for Livpure Water Purifiers

Livpure is market leader in water purifier technology & have 5000 retailer base across India. To ensure the continuous engagement with retailers & channels, Livpure has initiated a VM camapaign across country. Idea was...

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Visual Merchandising for Akzonobel

 Akzonobel felt a need to do things differently in its marketing space & needs someone who can work as a one stop solution in retail for them. Channelplay came into picture with an objective to deploy there high quality...

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Fixture Installation for Micromax Consumer Durable Retail

The key objective of this project was to assemble & install Micromax Led fixtures in consumer durable outlets where retailer can deploy Micromax products exclusively.

Methodology:

  • Sourcing of the fitter team across...
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Indoor Branding Changeover for Abu Dhabi Commercial Bank

The key objectives of this project was to execute the indoor branding of new visual changeover to the Mumbai branch of Abu Dhabi Commercial Bank along with the banking personal/customer awareness about the new service...

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POP Display Campaign for Canara HSBC Oriental Bank of Commerce

The key objectives of this project was to deploy the POP material of new banking scheme, services, offer communication & benefits to different locations across India in Canara HSBC Oriental Bank of Commerce ATM/Branch...

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