Case Studies

Yasir Hussain


Recent Posts

ISB & GSB Activity for Arvind Mills

Arvind Mills is a fashion powerhouse & a denim pioneer that is a trailblazer in advanced material & fashion technology. They wanted to increase their visibility in key markets across India. Channelplay has been selected...

Read More

In shop & Outdoor Branding for Ariston Thermo

Ariston Thermo operates in three different sectors with leading brands and an extensive range of products and services. Objective of this activity was to cover 450 outlets with different categories. Customized branding...

Read More

In Store VM for Hero Moto Corp

Hero Moto Corp is a leading two wheeler manufacturing company in India. Recently, they have launched a new bike named as Hero extreme 200R. Channelplay helped HMCL in driving retail visibility across India in its...

Read More

Asset Tagging Activity for CHOICe Life Insurance Company

The key objectives of this project was to put unique asset tag numbers on televisions provided by head offices to there branch offices and do the asset quality audit of the Canara HSBC OBC branch offices across India &...

Read More

Visual Merchandising for Huawei

Huawei is a major mobile phone brand in India that sells through thousands of multi-brand outlets, among other channels. The program was focused on POSM placement and to manage store visibility through innovative...

Read More

Dealer Enrolment & VM Activity for Tally Softwares

The objective of this program was to ensure best in class and uniform in-shop & outdoor branding (flex, vinyl prints, OWV, flanges, lollypop boards, sun-boards, GSB & NLB signages) for Tally solutions across 300...

Read More

In Store VM for PhonePe

Key objectives of this project was to deploy the PoSM material for campaign awareness offer communication to 1500 locations in 150 towns across India along with merchant's/consumer's awareness about the PhonePe brand....

Read More

In Shop Branding & Signage Deployment for Carlsberg

The key objectives of this project was to do in-shop and signage branding for Carlsberg at different partner's outlets across India. Another key objective was to create awareness of the new product launched by Carlsberg.

Read More

Competition Visibility Mapping for Lenovo

Lenovo is a market leader in IT segment and has a strong channel partner network across India. Along with Exclusive stores, they have presence in multi brand outlets as well. In MBOs, display share plays a vital role in...

Read More

Visual Merchandising for Timex Group

Channelplay Limited manages ISB, GSB & product planogram execution for Timex retail outlet which comes with a necessity of VM deployment as well. Channelplay executes VM for Timex with a objective of ensuring C Clips...

Read More