The key objectives of this project was to execute the indoor branding of new visual changeover to the Mumbai branch of Abu Dhabi Commercial Bank along with the banking personal/customer awareness about the new service benefits and its launch.
Methodology:
- Coordinating & understanding all the scope of work & visuals changeover requirement from ADCB head office at Abhu Dhabi
- Sourcing of the isb/gsb vendor for Mumbai branch to execute the activity within the TAT assigned
- Branch enrolment to the vendor for execution
- Aligning and coordination between the vendor and bank spoc of regional branch for recce
- Training of the vendor on recce, execution guideline, and collecting required supporting for proof of execution and bills processing
- Share the recce report to ADCB head office at Abu Dhabi for final approval
- Arranging visuals finalized open artworks from Abu Dhabi branch b
- Visuals adaptation & collecting all required approvals for print and installation
- Prioritising the job execution in non-working days of the bank within the TAT assigned
- Coordination of entire activity from team alignment, recce, cost & visuals adaptation approval, necessary work permit arrangement on site for the execution.
- Execution of the job on ground
- Reporting & validation
Outcome:
- Execution of the activity at the branch
- Precise coordinates of the entire activity
- Increased brand visibility
- Execution of the activity as per the client expectation within the TAT assigned
We help brands in in-shop and outdoor branding for their new product launches, specific events, visuals changeover, VM setup for new store, & generic campaigns. To know more please connect us through our contact us page.
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