Mystery shopping has always been a popular concept for hospitality businesses. While it is done majorly to evaluate consumer experience but also opens other areas of exploration....

Customer service is the backbone of any business and it has always been a priority element for the brand. With technology taking majority of the workload, it is imperative for the...

With growing urbanization and rising disposable incomes, consumers have started availing a variety of services from salons. There has been an increasing frequency of visit to...

Quick Service restaurants (QSR) continue to be a significant segment of the Indian Food Service Industry. However, since it is one of the most out there, it is also affected by...

Products & services are sold by way of different approaches. In retail segments where there is significant product, price or service delivery differentiation, sales staff focus...

Food service has always been a high potential industry given the rise in consumer disposable incomes and higher occasions of eating out. However, consumers tend to have less...

Real estate is a high consideration purchase – both in terms of value and time invested by customers. For such industries, customer experience is of integral importance which...

A large proportion of population loves eating out. They love the food and almost visits some restaurant every week. But what if one day you come to know that your favorite...

Even if a brand manufactures good products at great prices, a poor after-sales service experience can tarnish its reputation. Most likely, we all have had a poor experience with...

“In looking for people to hire, look for 3 qualities: Integrity, Intelligence & Energy. And if they don’t have the first, the other two will kill you.” - Warren Buffet

Mystery...