Insights

Technical Evaluation to be Performed for any Sales Force Automation

Importance of a Sales Force Automation solution in any sales organization is no longer a topic to be debated on. It is now a part of basic hygiene of the sales process across the...

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Building an SFA Success Story Block by Block

If you are an FMCG company, chances are that you have already experimented with a sales force automation solution or are actively considering going down that route. After all,...

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Importance of Sales Force Automation for B2B & Corporate Sales Team

When we talk about Sales Force Automation, almost all of us relate it to what is being predominantly used in FMCG or Beverage industry over last 6-7 years. The general perception...

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SFA Implementation Health Check - Doing it the Right Way

An SFA implementation is a two way street. Its success requires the commitment of both the client and the solution provider. The right solution provider will not just sell the...

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Using Sales Force Automation for Effective Beat Plan Management

One of the most important aspect of field team operations is Beat Planning, sometimes referred as PJP (Permanent Journey Plan) also. Be it for your sales executives or...

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How to Shortlist Your SFA Partner?

If you are contemplating buying an SFA solution to automate your sales operations, sooner or later you’ll face the dilemma of ‘Whom should I go with?’. With the wave of...

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Addressing Data Security Concerns for Cloud-based SFA Solution

When you decide to implement a software solution in your organization, one of the biggest challenge that you face is ensuring your data will remain safe, secured and compliant as...

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Maximize Field Team Productivity Through SFA Time & Location Analysis

Tracking and improving productivity of the field team managing retail execution is one of the most important priority for any company these days. No matter whether the team is...

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Importance of a SFA Solution for your Field Team Supervisors

A sophisticated app-based Sales Force Automation solution for field team is probably the most common initiative any brand is taking these days to enhance the productivity and...

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Importance of on-going Support in any SFA Implementation

For decades, SFA implementations have had a higher failure rate than most other types of enterprise software. As per some leading industry research analysts, the failure rate is...

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Featured Case Studies