The client had run a campaign during 2017 festive period to encourage customers to purchase specific premium models of printers. Owing to the success of that campaign, the client decided to launch the campaign again in...
A renowned pharmaceutical company strategized an aggressive expansion plan in India for its globally recognized skin care brand catering to women and baby both. As part of the plan, it was absolutely important for them...
The main objective from the client was to collect the information of the universe of outlets in the country so that their Sales resource deployment, Trade spend and Loyalty Rewards program could be optimised. The...
WhatsApp Business (WB) is a social networking platform for businesses to connect with their customers. The client intended to create awareness about the platform and onboard small & medium business (SMB) retailers on...
A renowned Indian eye hospital chain was looking for tried and tested Sales Force Automation solution for its entire customer acquisition team including Corporate Sales, Marketing, Medical Tourism and Recovery. They are...
The objective of Airtel payment banks is to give equal, effective & trustworthy banking experience to every Indian. APB initiated a market saturation activity wherein they are targeting MBOs to work as their branding...
Michelin is one of the leading international tyre manufacturing companies. They wanted to change in store communications through in-shop branding at their 35 premium stores across India with the objective of achieving...
Xiaomi, the number 1 smartphone brand of India, wanted to evaluate and analyze the adherence towards retail processes & standards defined by the brand across its retail network Pan India. In order to address this,...
Proline, an Indian sport wear brand incorporated in 1983 wanted to venture into footwear retailing and hence intended to conduct geographical research to identify feasible locations for their exclusive showrooms.
The main objective from the client was to create a loyalty program for mechanics which would act as a platform for incentives and communication regarding their products. To do that, the approach was to develop a loyalty...
Selling products/services via the B2B segment is important and it is equally important to build a strong customer base when approximately 85% of the business...
Fixture maintenance is an essential aspect of running a successful retail store. Fixtures, such as shelves, racks, and displays, play a vital role in not only attracting ...
In today’s world of technology, everything is getting driven by the use of applications. Even the sales reporting done by brands’ sales executives/in-store promoters is happening at the click of a button through an in-hous...
In the present era, a multi-brand space is a preferred choice for both - the brands and the customers. Brands typically get the advantage of higher footfall than their exclusive stores, and ...
Over the years POSM deployment activity has changed a lot. An activity that was merely known as a poster deployment activity earlier has completely changed its scope and now helping brands with the execution of supplement ...
One of the buzz words in today’s technology world is Artificial Intelligence which enables machines to think and act without any human intervention. One of the most effective way of achieving this is through Machine Le...
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