The client wanted us to conduct research to understand the current market scenario, competitive landscape, consumer buying considerations, market gaps & expectations for Vehicle Tracking systems, which would act as an...
The client wanted to conduct mystery shopping exercise on 3 major e-commerce marketplaces - Snapdeal, Flipkart & Amazon. The objective was to understand and benchmark the end-to-end process from Order placement to...
Vistaar is one of the fastest growing players in India’s MSME finance space with a portfolio of around 1200 Crores. The client wanted to map the size of loan market, loan customer potential as well as its brand...
BRITA, a German water purifier manufacturer wanted to launch electronic, multistage filtration systems in the Indian water filtration market & hence wanted to understand Indian consumers on following aspects:
The client is a US-based Insurance company. They wanted to conduct a consumer research concerning Auto insurance penetration in order to understand the consumer behavior towards insurance adoption and underlying reasons...
Objective
The client wanted to understand the potential of Ready-to-Cook (RTC) foods segment and hence wanted to undertake a feasibility study on both demand as well as supply side – consumers as well as retailers.
From...
Objective
The client wanted to evaluate the performance of its smartphones' service centers in comparison with relevant competitor service centers. The key metrics were decided in agreement with the client and...
Objective
The client wanted to enter into breakfast cereals segment with Cornflakes, Chocos, Muesli and Oats product lines. The study was targeted at both consumers and retailers to assess the demand and supply side of...
Objective
The client is a provider of end-to-end systems integration and fiber optic solutions for set top-boxes. They wanted to enter into Home Automation market and hence wanted to understand the demand & supply side...
Objective
The client is a farm-to-fork company having its own breeding farms, hatcheries, cold chain logistics, 100+ fresh meat retail outlets & fried-chicken quick service restaurants. The client wanted to conduct...
Selling products/services via the B2B segment is important and it is equally important to build a strong customer base when approximately 85% of the business...
Fixture maintenance is an essential aspect of running a successful retail store. Fixtures, such as shelves, racks, and displays, play a vital role in not only attracting ...
In today’s world of technology, everything is getting driven by the use of applications. Even the sales reporting done by brands’ sales executives/in-store promoters is happening at the click of a button through an in-hous...
In the present era, a multi-brand space is a preferred choice for both - the brands and the customers. Brands typically get the advantage of higher footfall than their exclusive stores, and ...
Over the years POSM deployment activity has changed a lot. An activity that was merely known as a poster deployment activity earlier has completely changed its scope and now helping brands with the execution of supplement ...
One of the buzz words in today’s technology world is Artificial Intelligence which enables machines to think and act without any human intervention. One of the most effective way of achieving this is through Machine Le...