Case Studies

A Lifestyle Brand appoints Channelplay as Mystery Shopping Agency

Shaze is a premium lifestyle brand dedicated to provide elite creations to its customers. The client intended to conduct mystery shopping to evaluate the overall customer experience.

Approach

The approach adopted to...

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Rushil Decor Signs up Channelplay as their Market Research Agency

Rushil Décor limited, one of India’s top Plyboard & Laminate companies wanted to conduct market research to know their brand penetration, awareness & market share, usage & satisfaction, trends & gaps to build market...

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Rewards Program for Customers of Leading Automobile Brand

The project was to run a scratch card-based rewards program during festive period to boost sales of the leading automobile brand of the country. Customers who took part in the offer received a scratch card through which...

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Sales Force Automation for a distributor of Mother - Baby Care brand

One of the leading importers and distributors of major international mother and baby care brand was looking for a Sales Force Automation solution for its entire sales hierarchy that includes Sales Executives, Sales...

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Mystery Shopping for a Contact Lens Brand

Johnson & Johnson, one the largest pharmaceutical and consumer packaged goods manufacturing company, wanted to conduct mystery shopping for their contact lenses brand Acuvue. The company’s objective was to be the first...

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ISB & GSB Branding for Lenovo India

The project was about to do best in class and uniform in-door & outdoor branding for Lenovo India across South India in 100+ tier 2 & 3 towns. It was a pilot activity which is supposed to get reflected across India,...

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Festive Rewards Program For Customers Of Automobiles

The client is one of the leading automobile manufacturers of the country and wanted to run a consumer rewards campaign during the festive season. We designed the process flow, created the technology, put together the...

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Sales Force Automation for Leading Mobile Phone Distributor in UAE

A globally renowned mobile handset and accessories distributor company was looking for a Sales Force Automation in UAE. This company is distributor of one of the most premium smartphone brands and its related...

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ISB & GSB Activity for Arvind Mills

Arvind Mills is a fashion powerhouse & a denim pioneer that is a trailblazer in advanced material & fashion technology. They wanted to increase their visibility in key markets across India. Channelplay has been selected...

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Mystery Shopping for a Value Fashion Retail Brand

1India Family Mart, one of the well penetrated value fashion retail brands, wanted to conduct mystery shopping to maintain standard service quality across all its retail outlets. The client wanted to ensure complete...

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