Case Studies

Retailer Loyalty Rewards Program for Auto Parts Retailers

The main objective from the client was to create a loyalty program for retailers which would act as a platform for incentives and communication regarding their products. To do that, the approach was to develop a loyalty...

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Market Research Interviews for a Menswear Brand

Blackberrys, one of India’s leading premium menswear fashion brand, wanted to have deeper understanding of their Shirts & Trousers consumers in order to design operational & marketing communication strategies for next...

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Sales Force Automation for an Indian Mobile Accessories Brand

A budding mobile accessories brand, which is still in its early days but growing at a very fast pace, was looking for a Sales Force Automation solution to manage its pan-India sales operations. With a significant...

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Seller Satisfaction Surveys for An E-Commerce Marketplace

Flipkart, one of the major players in Indian E-commerce market, wanted to understand the experience of its sellers on a grass-root level by conducting a competition benchmarking.The evaluation parameters involved:

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Mystery Shopping for a Realty Developer

Sushma Group is a dynamic and rapidly growing Real Estate developer in Punjab. The company focuses on delivering highest standards of quality & transparency in all their projects. To ensure that the same values are...

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In shop & Outdoor Branding for Ariston Thermo

Ariston Thermo operates in three different sectors with leading brands and an extensive range of products and services. Objective of this activity was to cover 450 outlets with different categories. Customized branding...

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Retailer Loyalty Program for Bathroom Product Stores

The main objective from the client was to develop and nurture the trade network of a newly launched brand with independent distribution hierarchy. To do that, the approach was to create a platform to engage with...

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Mystery Shopping for a Luxury Watch Brand - Tag Heuer

Tag Heuer wanted to build customer’s trust by offering uniform prices across all outlets. To ensure this hygiene, mystery shopping was conducted to analyze the Market Operating Price (MOP) and discounting patterns. The...

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Bulk Hiring for a Multi Brand Mobile Retail Start-up

This client, a Multi Brand Mobile Retail startup plans to roll out its store network across Andhra Pradesh, Telangana and Karnataka. This geography already has established chains like LOT, BIG C and Sangeetha mobiles...

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Store Staff Hiring for Royal Enfield

Royal Enfield is a cult motorcycle brand in India, selling their iconic motorcycles through a network of exclusive dealerships operated by franchise partners across the country.

Channelplay is the recruitment solution...

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