Objective:
The key objectives of this project was to deploy the PoSM material of new product category to different locations across India in retail markets along with the customer awareness about the new category.
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Objective:
To rejuvenate existing stores & executing in shop branding in new Bajaj auto outlets across India by doing instore branding as per the outlet size. This activity is conducted PAN India covering all major...
Objective
With a new launch every week and over 15 campaigns every month, it became imperative for our client to optimize the utilization and deployment of their in-store branding elements.
The objective of outsourcing...
Objective:
With the launch of its new line of side-by-side refrigerator, the client wanted to drive shopper engagement with help of visual merchandising of the product. The objective was to deploy household items inside...
Objective:
The client was the market leader in mid-popular soap category and wanted to improve the sell-out trends at point of sale. Realizing the need to deploy better visual merchandising manpower and reporting...
Objective:
Having a consistent and exciting store design can improve shopper experience, add to brand health, and in some cases even become a hard to copy differentiator. Our client sensed the importance of evoking...
Objective
The key objectives of the project were as follows:
Objective
The client, a leading footwear manufacturer, approached Channelplay for carrying out PoSM design and production as per brand guidelines while ensuring cost effectiveness at the same time. The requirement...
Objective
The key objectives of the project were as follows:
Objective
The key objectives of the project were as follows:
Selling products/services via the B2B segment is important and it is equally important to build a strong customer base when approximately 85% of the business...
Fixture maintenance is an essential aspect of running a successful retail store. Fixtures, such as shelves, racks, and displays, play a vital role in not only attracting ...
In today’s world of technology, everything is getting driven by the use of applications. Even the sales reporting done by brands’ sales executives/in-store promoters is happening at the click of a button through an in-hous...
In the present era, a multi-brand space is a preferred choice for both - the brands and the customers. Brands typically get the advantage of higher footfall than their exclusive stores, and ...
Over the years POSM deployment activity has changed a lot. An activity that was merely known as a poster deployment activity earlier has completely changed its scope and now helping brands with the execution of supplement ...
One of the buzz words in today’s technology world is Artificial Intelligence which enables machines to think and act without any human intervention. One of the most effective way of achieving this is through Machine Le...
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